News
The Ending Spending Model
Wednesday, November 14th, 2012
By Erick EricksonRedState.com

One model moving forward that these people should consider is Joe Ricketts’ Ending Spending. I’m very familiar with Ending Spending and the good work it has done. Instead of just going out to find Republicans to support, Ending Spending focused on an issue — ending spending in Washington. When many conservatives threw in with Don Stenberg in Nebraska, Ending Spending was one of the lone voices for Deb Fischer. In Arizona, Ending Spending played below the radar helping Jeff Flake. Click to Continue >>.

National Review: ‘Why I Changed My Vote’
Monday, November 5th, 2012
By Jack FowlerThe National Journal

From the good folks at Ending Spending Action Fund. Click to Continue >>.

Your Tab for the Debt
Thursday, November 1st, 2012
By Stephen MooreThe Wall Street Journal

For the past three decades, the conventional wisdom in Washington has been that no one ever lost an election running up the debt. That’s because the debt—which stood at less than $2 trillion in the early 1980s and now is near $16 trillion—is an amorphous concept. Everyone knows it’s bad but no one has any concept how it affects them personally. Click to Continue >>.

A Note On the Effects of the Higher National Debt On Economic Growth
Monday, October 29th, 2012

“A Note on the Effects of the Higher National Debt on Economic Growth” was written by Professor Michael Boskin of Stanford University. To view the entire study, please click here.

MittZine Delivered
Monday, October 29th, 2012
By Deroy MurdockThe National Review

Check out Mittzine! This 12-page advertorial feature discusses Mitt Romney, Paul Ryan, their records, backgrounds, and ideas. It also compares them with President Obama. Among other news, commentary, and information, Mittzine includes a piece by yours truly explaining how the Left attacks Romney for his wealth while treating much-richer Democrats as if they were blue-collar workers. Click to Continue >>.

Romney Backers Feature Brad Pitt, Angelina Jolie ‘Family Feud’ in Campaign Mag
Monday, October 29th, 2012
By Tina DauntThe Hollywood Reporter

The super PAC-produced publication called MittZine, with 4.5 million copies distributed, also dishes on how the White House allegedly snubbed Oprah Winfrey’s offer to help the first lady with her healthy kids initiative. Click to Continue >>.

Flip-Flop Endorsements
Monday, October 29th, 2012
By Cory BennettThe National Journal

Between 2008 and 2012, which newspapers switched from a Democratic presidential endorsement to a Republican one, and vice versa? Although President Obama leads Republican challenger Mitt Romney by 17-15 in endorsements among the country’s 100 most-read newspapers, he has lost a few of his endorsements from the 2008 election. Overall, four major newspapers have endorsed Romney after backing Obama in the previous election. Only one major paper has swapped from a 2008 McCain endorsement to a 2012 Obama one. Check out which newspapers have flipped since 2008. Click to Continue >>.

Old Is New: Glossy MittZine Insert Included in Battleground State Sunday Newspapers
Sunday, October 28th, 2012
By Tony LeeBrietbart.com

Readers of Sunday newspapers in the key swing states of Ohio, Iowa, Wisconsin, Florida, and Virginia will see a glossy, 12-page color magazine–or “MittZine”–insert that highlights Mitt Romney’s personal side, including how he once helped save a co-worker’s daughter who was kidnapped. The insert profiles Paul Ryan as well. Click to Continue >>.

Mittzine will appear in 5 battleground states Sunday
Saturday, October 27th, 2012
By Alex Moe & Garrett HaakeNBC First Read

Voters in several key battleground states will find something unusual when they open their Sunday papers this week: a “Mittzine,” a magazine all about Republican presidential nominee Mitt Romney. Click to Continue >>.

Sunday swing-state newspapers to include ‘MittZine’
Saturday, October 27th, 2012
By Henry J. GomezCleveland Plain Dealer

In a presidential race that offers nowhere to hide from the onslaught of political ads, readers of Sunday newspapers in key electoral states will see a glossy, full-color magazine dedicated to Republican presidential nominee Mitt Romney. Click to Continue >>.

Newspaper insert tells Romney biography
Saturday, October 27th, 2012
By Gregory WallaceCNN

Voters in several battleground states may open their newspapers and find Mitt Romney’s biography this weekend. The Ending Spending Action Fund super PAC has printed 4.5 million magazine-style newspaper inserts that will appear as advertisements in more than 150 newspapers in five states in coming days, a source with knowledge of the group’s activities told CNN. Click to Continue >>.

Romney Magazine to Appear In Swing-States Papers
Friday, October 26th, 2012
By Fredreka SchoutenUSA Today

First Parade, then USA WEEKEND and now comes the MittZine, a glossy magazine dedicated to all things Mitt Romney. Decision 2012, as the 12-page magazine is really called, will appear starting this weekend as newspaper inserts in more than 150 newspapers in five swing states: Iowa, Florida, Ohio, Wisconsin and Virginia. Click to Continue >>.

Coming to a Battleground State Near You: MittZine
Friday, October 26th, 2012
By Jeremy PetersThe New York Times

It’s called a MittZine. A magazine about, you guessed it, Mitt Romney. And all 12 glossy pages of it will start appearing soon as an insert in newspapers in battleground states. Click to Continue >>.

Super PAC Wants to Put You in Its Facebook Ad
Thursday, October 25th, 2012
By Alex FitzpatrickMashable

The Ending Spending Action Fund, a conservative-leaning Super PAC advocating for the reduction of the federal debt, wants to cast a new star for its latest Facebook video advertisement: you. Called “The Ad About You,” the ad is essentially a Facebook app that uses pictures you’ve posted to Facebook to customize an interactive video template. Click to Continue >>.

Tired of TV, super PAC puts message in papers
Wednesday, October 24th, 2012
By Craig GilbertMilwaukee Journal Sentinel

In a retro move for a new media age, one conservative super PAC is spending more than $1 million in Wisconsin and four other battlegrounds on a breezy, pro-Romney, 12-page color “magazine” to insert into daily and weekly newspapers. It features boosterish profiles of Mitt Romney and Paul Ryan and even comes with a campaign-themed crossword puzzle (clue for 1 Down is the “the burger company where Paul Ryan worked as a kid”). Click to Continue >>.

Swing-state voters hit with mail ad barrage
Wednesday, October 24th, 2012
By Brian BakstAssociated Press

The Ending Spending Action Fund, a conservative super PAC bankrolled by billionaire Joe Ricketts, was on pace to send out nearly 2 million mail pieces in the month before the election, mostly in the presidential race. The group is focused on Iowa, Ohio, Virginia and Wisconsin. In one mailing, Obama is slammed for rising debt, nagging unemployment and higher dependency on food stamps. “Obama made things worse,” it says. Click to Continue >>.

GOP Super PAC Puts Facebook Users in Custom Ads
Wednesday, October 17th, 2012
By Adam MazmanianThe National Journal

The Ending Spending Action Fund, a super PAC supporting Republican presidential nominee Mitt Romney, is making a personalized pitch to Facebook users who supported President Obama in 2008 but are changing sides in 2012. Click to Continue >>.

New Romney ad, poll in Wisconsin give a boost to Romney/Ryan ticket
Wednesday, October 17th, 2012
By Eric BauerThe Examiner

The second ad, from the third-party group Ending Spending Action Fund, is titled “Work Ethic” and features Wisconsin voters who cast their ballots for President Obama in the 2008 elections. The ad goes on to explain why these specific voters have changed their minds this time around, including a lack of deficit reduction, as well as abnormally high unemployment. Near the end of the ad, one of the voters in the ad states, “Paul Ryan embodies the work ethic of Wisconsin.” Click to Continue >>.

Ad Stars Obama ’08 Voters in Wisconsin Supporting Romney-Ryan in ’12
Monday, October 15th, 2012
By Michael WarrenThe Weekly Standard

A new ad airing across Wisconsin television stars three local women who voted for Barack Obama in 2008 but who will be switching to Mitt Romney and Paul Ryan (a Wisconsin native) this year. “Paul Ryan embodies the work ethic of Wisconsin,” says Connie of Green Bay. Click to Continue >>.

“Debt, Division, and Dishonesty”: Former Obama Voter Jodi Carroll to Vote for Romney
Friday, October 12th, 2012
By Tony LeeBreitbart

Last week during primetime, Americans across the nation saw a commercial during ABC’s “Dancing With The Stars” featuring Obama 2008 voters who will vote for Mitt Romney and Paul Ryan in 2008. Click to Continue >>.

“On the Record” Journalist Panel Praises New ESAF Ad
Wednesday, October 3rd, 2012
FOX News

Several journalists on FOX News’ “On the Record” panel recently praised the new “Why I Changed My Vote” ads from Ending Spending Action Fund. Click to Continue >>.

Flooding the Dance Floor With Political Pitches
Sunday, September 30th, 2012
By Jeremy W. PetersThe New York Times

This week, the Ending Spending Action Fund will join them with a national ad buy on the program. The fund is a super PAC created by Joe Ricketts, the founder of TD Ameritrade, who just started an ad campaign featuring testimonials from former supporters of Mr. Obama. Click to Continue >>.

Mandel radio ad’s sponsor: The ad is actually meant to be a parody
Saturday, September 29th, 2012
By Tom TroyThe Toledo Blade

An advertisement that began running Friday on Ohio radio stations attacking U.S. Sen. Sherrod Brown (D., Ohio) and supporting his Republican opponent, Ohio Treasurer Josh Mandel, contains a series of statements about Mr. Brown that even the ad’s sponsor admits aren’t true. Click to Continue >>.

Investor Bankrolls Big Romney Campaign
Monday, September 17th, 2012
By Sara Murray and Brody MullinsThe Wall Street Journal

Joe Ricketts, the founder of what became online brokerage TD Ameritrade Inc., plans to spend $10 million airing ads supporting GOP nominee Mitt Romney and another $2 million to help Republicans running for Congress. The ads will begin airing this week. Click to Continue >>.

Joe Ricketts Ad Blitz Has Romney Fingerprints
Monday, September 17th, 2012
By Kenneth P. VogelPolitico

The new Ending Spending campaign will take a much softer tact in its initial ads. They will be based partly on a video the super PAC produced with conservative filmmaker Stephen K. Bannon called “Agents of Change,” in which people tell the camera that they regret their 2008 votes for Obama and plan to vote for Romney in 2012. Click to Continue >>.

Rickets Spending Millions to Urge Obama Voters to Switch
Wednesday, September 12th, 2012
By Julie BykowiczBloomberg

Chicago Cubs owner Joe Ricketts will spend $10 million on television ads and voter-outreach efforts to help Republican challenger Mitt Romney defeat President Barack Obama, aides to Ricketts said today. Click to Continue >>.

Ricketts Reemerges with Pro-Cruz ad
Friday, July 27th, 2012
By Kenneth P. VogelPolitico

Joe Ricketts’ super PAC, the Ending Spending Action Fund, is going up Friday with a radio spot backing Ted Cruz over Dave Dewhurst in the race for the GOP Senate nomination in Texas, POLITICO has learned. Click to Continue >>.

From Long Shot to G.O.P.’s Best Bet in Nebraska’s Senate Race
Friday, June 1st, 2012
By John EligonThe New York Times

In the closing weeks of the race, Ms. Fischer gained critical momentum, winning the endorsement of Sarah Palin and benefiting from the $250,000 that the billionaire Joe Ricketts spent on ads attacking Mr. Bruning. Click to Continue >>.

After primary, no pause in Senate race
Sunday, May 20th, 2012
By Robynn TysverOmaha World-Herald

The Ending Spending Action Fund, bankrolled by former Omaha businessman Joe Ricketts, was a key factor in Fischer’s success. The super PAC spent $250,000 in the final days of the campaign on television advertisements blasting Bruning on ethical grounds and others boosting Fischer. Click to Continue >>.

Deb Fischer’s knight in super PAC armor: Joe Ricketts
Wednesday, May 16th, 2012
By Aaron BlakeThe Washington Post

The Ending Spending Action Fund super PAC, funded by Ameritrade founder Joe Ricketts, whose family also owns the Chicago Cubs, made a mark in Nebraska with a targeted and very late $250,000 ad buy on behalf of Deb Fischer. The buy came just when momentum had shifted to Fischer and was double the amount the state senator spent on ads for herself. And in a close race, it might have made the difference for her. Click to Continue >>.

Ricketts pours $200,000 into Senate race to stop Bruning
Sunday, May 13th, 2012
By Robynn TysverOmaha World-Herald

The Republican U.S. Senate race in Nebraska promises to end on a fast and furious note as the two primary challengers seeking to zip past front-runner Jon Bruning got some help in the home stretch from a former Omaha businessman. Click to Continue >>.

Late TV blitz by Joe Ricketts boosts Fischer
Saturday, May 12th, 2012
By Don WaltonLincoln Journal Star

Already fueled by two high-profile endorsements, Republican Senate candidate Deb Fischer headed into the home stretch Saturday empowered by a weekend TV ad blitz engineered by mega-wealthy businessman Joe Ricketts. Click to Continue >>.